Games · Money math · A Shark Pond pitch battle · And one big secret every entrepreneur knows.
A fancy French word for a simple job:
Notice something annoying, boring, or broken.
Make a product or service that solves it.
They happily give money because the fix helps them.
Mikaila · started at 4
Great-granny's honey lemonade → now in big supermarkets across the USA.
Moziah · started at 9
Couldn't find cool bow ties… so he sewed his own and sold them.
Alina · started at 9
"Why can't candy be good for teeth?" Now it's sold worldwide.
Don't hunt for ideas. Hunt for problems — problems are treasure.
Every idea must pass all three to become a business:
Four other lemonade stands on your street. Why should anyone pick YOURS?
"Lemonade in 10 seconds — or it's free!"
Grandma's secret masala shikanji recipe 🇮🇳 — nobody else has it!
Every cup comes with a crazy straw and a joke.
$1 from every cup goes to the animal shelter.
Three magic money words coming up: Expenses · Revenue · Profit. Learn these and you can out-math half the adults you know. 😏
| 🍋 Lemons | $6 |
| 🧂 Sugar | $2 |
| 🥤 Cups | $3 |
| 🧊 Ice | $2 |
| 🎨 Big colorful poster | $2 |
| TOTAL EXPENSES | $15 |
Nobody buys. 0 × $10 = $0
Can't even pay for lemons. You LOSE money per cup!
If nobody knows you exist, nobody can buy. Marketing = how strangers find out. Just 3 questions:
Thirsty kids, joggers, dog-walkers…
The park on hot days, the soccer game…
Your slogan — 5-ish words, impossible to forget.
Write a catchy slogan (5-ish words) for ONE of these ridiculous products:
A fan comes back every weekend AND brings 3 friends. Fans = free marketing!
So… what OUCH are you going to fix? — Questions time! 🙋